Sökning: "Lennart Davidsson"

Hittade 2 uppsatser innehållade orden Lennart Davidsson.

  1. 1. Scoping the field of Enterprise Risk Management - and implementing it at Kraftringen AB

    Master-uppsats, Lunds universitet/Riskhantering (CI)

    Författare :Karl-Oskar Davidsson; Lennart Falkman; [2021]
    Nyckelord :Enterprise risk management; ERM; holistic; communication; decision making; resilience; robustness; black swan; implementation; uncertainties; background knowledge; protective values; limitations; Technology and Engineering;

    Sammanfattning : Enterprise Risk Management is implemented in various sectors and context. What is really know about ERM and how has the concept progressed parallel to risk research in general? This master thesis investigates some general aspects of ERM and what specific aspects of risk management research is present in current scientific literature. LÄS MER

  2. 2. På återseende om 20 år? : En studie av HusmanHagbergs relationsmarknadsföring

    Kandidat-uppsats, Företagsekonomiska institutionen

    Författare :Emma Anderberg; Maria Öhman; [2007]
    Nyckelord :Relationsmarknadsföring; sällanköpsmarknad; trygghet; kundlojaitet; kundnöjdhet;

    Sammanfattning : Svensk titel:  På återseende om 20 år?Hur hålls relationen mellan kund och företag vid liv på en sällanköpsmarknad?- en studie av HusmanHagbergs relationsmarknadsföringEngelsk titel:  Will we meet again in 20 years?How does the relationship between a customer and company survive on a “rarely buying market”? – a study of the relationship marketing of HusmanHagberg Författare:   Emma Anderberg och Maria ÖhmanFärdigställd:  2007Handledare:  Nazeem Seyed-MohamedAbstract:During recent years a focus on the development of good and long-term relationships with the customers has replaced the single transactions that which have been the goal when using traditional marketing methods. To succeed on a tough and competitive market it is important for companies to develop good and long-term relationship with their customers. LÄS MER