Sökning: "Madeleine mörch"

Hittade 2 uppsatser innehållade orden Madeleine mörch.

  1. 1. Managing Paradox for Profitability - A case study on paradox management between Revenue- and Key Account Management within the hospitality industry

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

    Författare :Marc Fröhlich; Madeleine Mörch; [2015]
    Nyckelord :Revenue Management; Key Account Management; Tensions; Paradox; Hospitality Industry;

    Sammanfattning : This paper describes a case study within the hospitality industry that is known for applying the accounting techniques Revenue Management and Key Account Management for revenue maximization and increasing profitability. The study aims to describe conflicts of interests between the two techniques and how these are managed within the organization. LÄS MER

  2. 2. Mystiken kring styrelsearbete - skillnader i styrelsearbetet i ett litet börsnoterat bolag och ett litet onoterat bolag

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Carl Ljunggren; Madeleine Mörch; [2014]
    Nyckelord :corporate governance; board work; agency theory; resource dependence theory; stewardship theory;

    Sammanfattning : New laws and recommendations within corporate governance during the last years have affected the way board of directors work. The board is said to have and fulfill three roles: a control role, a service role and a strategy role. LÄS MER