Sökning: "Maja Sandow"

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  1. 1. Successful E-tailing : A qualitative study of how asmall scale web shop can market itself

    Kandidat-uppsats, Handelshögskolan vid Umeå universitet

    Författare :BoYou Yang; Maja Sandow; [2010]
    Nyckelord :;

    Sammanfattning : Online shopping becomes more and more popular, and the number of web shops isincreasing rapidly. However, the competition is hard and many cannot survive for long.A friend of ours, Linda, is planning to open a web shop selling hosieries like stockingsand leggings. She has identified her target group, but feels insecure how to attract hercustomers. LÄS MER