Sökning: "Malin Rudén"
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1. The Dairy Square - Logistics and Buying Patterns
Master-uppsats, Lunds universitet/FörpackningslogistikSammanfattning : Conventional dairy sections are often small and most customers pass through them quickly. Arla saw this as an under-utilisation and launched a new concept called Dairy Square. This is a store within the store where the temperature is lower, the environment more pleasant for the customer and the interior specially designed to increase sales. LÄS MER
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