Sökning: "Malin Sjöstål"

Hittade 2 uppsatser innehållade orden Malin Sjöstål.

1. 1. Do You Want to Change Your Mind? A Study on the Effect of Trialability on CBM Purchase Intention

   D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Författare :Elena Euler; Malin Sjöstål; [2022]
   Nyckelord :circular business model; purchase intention; perceived risk; trialability; children s clothing;

   Sammanfattning : While sustainability is becoming more and more important, industries like the fashion industry are still contributing significantly to the ongoing climate crisis. In light of this, the concept of circular economy has been receiving increasing worldwide attention as a solution to overcome the current harmful production and consumption model. LÄS MER

3. 2. A Vision for Data: A Qualitative Study on Trust-Building Practices in Mitigating Resistance to Technological Change

   C-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Författare :Lovisa Von Heijne; Malin Sjöstål; [2020]
   Nyckelord :data-driven; resistance to change; change management; trust; consultant-client relationship;

   Sammanfattning : Many organisations face challenges in adopting new data-driven processes. This qualitative study demonstrates the trust-building practices that management consultants use to mitigate resistance to technological change. LÄS MER