Sökning: "Malin Wennergren"
Hittade 2 uppsatser innehållade orden Malin Wennergren.
1. How to manage online review sites successfully : A service management perspective
Kandidat-uppsats, Högskolan i Jönköping/IHH, FöretagsekonomiSammanfattning : Background: Due to new technologies, electronic word-of-mouth (eWOM) is becoming increasingly important, and has proven to have a significant impact in the decision-making process within the tourist industry. There is a large assortment of research focusing on why consumers voice their opinion online and engage in eWOM. LÄS MER
2. Kompetenta eller olämpliga? - Medias diskussion om homosexuellt föräldraskap
Kandidat-uppsats, Lunds universitet/SocialhögskolanSammanfattning : The aim of our study was to examine how gay parenting is constructed in Swedish newspapers. To get a more thorough understanding of the contents of the eleven selected articles, we did a content analysis. To perform a good analysis, we chose to create themes and encode the texts. LÄS MER