Sökning: "Marcus Törnblom"
Hittade 1 uppsats innehållade orden Marcus Törnblom.
1. Strategic thinking of Swedish TV production companies : How do they cope with change?
Kandidat-uppsats, IHH, ESOL (Entrepreneurship, Strategy, Organization, Leadership)Sammanfattning : The Swedish TV production is facing great challenges today and actors on the market have to strategize to cope with these changes. This thesis explores what strategies are used, how they are formed, and what parameters are focused on when analyzing the market and industry, from a company perspective. LÄS MER
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