Sökning: "Maria Fernanda Eliopoulos"
Hittade 1 uppsats innehållade orden Maria Fernanda Eliopoulos.
1. Managing New Service Development through Relationship Marketing.- : An application of Six Sigma DMAIC methodology in a Telecom Company.Master-uppsats, KTH/Industriell Management
Sammanfattning : Customer-oriented processes are essential to achieve customer satisfaction. This research describes the application of the concepts of Relationship Marketing as a starting point in the process of developing new services in a telecommunications service provider in Spain. LÄS MER