Sökning: "Maria Fjellström"

Hittade 5 uppsatser innehållade orden Maria Fjellström.

  1. 1. The Role of Organizational Culture on Green Marketing

    Magister-uppsats, Högskolan i Gävle/Avdelningen för ekonomi

    Författare :Lucia Chuwa; Ukpemeobong Ibokette; [2020]
    Nyckelord :Green marketing; green marketing mix; organizational culture; Sweden; Nigeria; environmental sustainability and Natural Resource Based View Theory.;

    Sammanfattning : Title: The Role of Organizational Culture on Green Marketing Level: Final Thesis for Master’s Degree Program Authors: Lucia Gido Chuwa  and Ukpemeobong Usen Ibokette Supervisor: Dr. Daniella Fjellström Examiner: Dr. LÄS MER

  3. 2. Influence of Social Media on Brand Awareness : A Study on Small Businesses

    Magister-uppsats, Högskolan i Gävle/Avdelningen för ekonomi

    Författare :Naveed Ahmad; eduardo Guerrero; [2020]
    Nyckelord :Social Media Marketing; Small Businesses; Brand Awareness; Advertisements;

    Sammanfattning : Title: Influence of Social Media on Brand Awareness: A Study on Small Businesses Authors: Eduardo Guerrero, Naveed Ahmad Supervisor: Maria Fregidou-MalamaExaminer: Daniella Fjellström Date: 2020 – January Aim: The aim of this research study is to find the influence of social media marketing in smallbusinesses to create or increase brand awareness. Additionally, this study will analyze the rolethat social media platforms have in the relationship between customers and companies after theyare aware of the brand. LÄS MER

  4. 3. Gender Equality in Higher Education : A Comparative study of Sweden and India

    Magister-uppsats, Högskolan i Gävle/Företagsekonomi

    Författare :Dhiviya Janoris; Paula Prela; [2019]
    Nyckelord :Gender Equality; Individual level; Interactional level; Macro level; University of Gävle; Patrician College;

    Sammanfattning : ABSTRACT   Title: Gender Equality in Higher Education- Comparative study in Sweden and India Level: Final assignment for Master’s Degree in Business Administration Authors: Dhiviya Janoris and Paula Prela Supervisor: Maria Fregidou-Malama Examiner: Daniella Fjellström Date: May 2019   Aim: The aim of this study is to understand gender equality in higher education in two different countries, Sweden and India. Method: The study uses a qualitative study method and a constructivism approach. LÄS MER

  5. 4. Organizational Culture and Employee Loyalty : The Case of IKEA

    Magister-uppsats, Högskolan i Gävle/Företagsekonomi

    Författare :Adam Ericsson; [2018]
    Nyckelord :;

    Sammanfattning : Title: Organizational Culture and Employee Loyalty Subtitle: The Case of IKEA Level: Thesis for Master Degree in Business Administration Author: Adam Ericsson Supervisor: Daniella Fjellström Examiner: Maria Fregidou-Malama Date: March 2018 Aim: This research aims to investigate how organizational culture influence employee engagement and loyalty. Method: The study is based on qualitative research method. LÄS MER

  7. 5. PÅVERKAN AV ORGANISATIONSFÖRÄNDRING, ROLLTYDLIGHET OCH LEDARSTÖD PÅ ÖVERENGAGEMANG

    Magister-uppsats, Umeå universitet/Institutionen för psykologi

    Författare :Maria Fjellström Sandberg; Annelie Mellström; [2018]
    Nyckelord :överengagemang; organisationsförändring; rolltydlighet; ledarstöd;

    Sammanfattning : Forskning visar att den arbetsrelaterade ohälsan ökar i Sverige. För sysselsatta inom äldreomsorgen finns studier som visar att sjukfrånvaro främst är kopplad till sociala och organisatoriska faktorer på arbetsplatsen. LÄS MER