Sökning: "Maria Lehtinen"

Hittade 2 uppsatser innehållade orden Maria Lehtinen.

  1. 1. No Man is an Island : A Case Study of the Oresund Region from a Hub Perspective

    Magister-uppsats, Linköpings universitet/Företagsekonomi; Linköpings universitet/Företagsekonomi

    Författare :Jana Brandon; Maria Lehtinen; [2010]
    Nyckelord :collaboration; connectivity; dependency; flow; hub; infrastructure; network; system; Oresund Region; transport;

    Sammanfattning : Background: The world of today is immensely interconnected. Over the past decades, national economies have been de-bordered and the promoting of the flows of goods, people, capital and services across the borders is evident, as opposed to when flows only moved within national economies. LÄS MER

  2. 2. Successful Destination Branding? : A case study of DMOs in Brussels, Istanbul and Stuttgart

    Magister-uppsats, Linköpings universitet/Institutionen för ekonomisk och industriell utveckling; Linköpings universitet/Institutionen för ekonomisk och industriell utveckling; Linköpings universitet/Institutionen för ekonomisk och industriell utveckling

    Författare :Joakim Bergström; Maria Lehtinen; Mariel Svensson; [2009]
    Nyckelord :Brussels; destination branding; destination image; destination marketing; destination marketing organisation; DMO; Istanbul; Stuttgart;

    Sammanfattning : Tourism is an important source of economic growth for destinations, which is why the interest for destination branding has grown in recent years. Meanwhile, Destination Marketing Organisations (DMOs) often struggle to promote their destination successfully. LÄS MER