Sökning: "Marie Svanteson"

Hittade 2 uppsatser innehållade orden Marie Svanteson.

1. 1. Sustainable E-commerce : How to integrate the dimensions of sustainability within the e-commerce sector

   Magister-uppsats, Högskolan i Gävle/Industriell ekonomi

   Författare :Amanda Berglund; Marie Svanteson; [2018]
   Nyckelord :E-commerce; sustainability; sustainable e-commerce; case studies;

   Sammanfattning : Purpose: The purpose of the study is to investigate how the three dimensions of sustainability (environmental, economic and social) can be integrated within the e-commerce sector to make it more sustainable. Methods: Firstly, a literary research was conducted to get an overall picture of the chosen topic for the study, which later was elaborated into a literature framework. LÄS MER

3. 2. Vikten av relationer för ett högt kundvärde : Inom professionella tjänster

   Kandidat-uppsats, Högskolan i Gävle/Industriell ekonomi

   Författare :Marie Svanteson; Edvin Jalovicic; [2017]
   Nyckelord :Customer value; Value adding; Service-producing companies; Professional Services; Relationship management; Kundvärde; Mervärde; Tjänsteproducerande företag; Professionella tjänster; Relationshantering;

   Sammanfattning : Introduction: Service companies and its offerings on the market are becoming increasingly standardized, which makes it difficult for service providers to distinguish themselves from the amount. In many cases this leads to a price squeeze. LÄS MER