Sökning: "Mario Urban"

Hittade 2 uppsatser innehållade orden Mario Urban.

  1. 1. The New Skyline of Berlin : A 3D GIS shadow and visibility analysis at the Alexanderplatz

    Magister-uppsats, Umeå universitet/Institutionen för geografi

    Författare :Mario Paß; [2021]
    Nyckelord :Sun Shadow Frequency; Urban visibility; 3D City Model; Skyline; Berlin;

    Sammanfattning : The capital of Germany Berlin will undergo a change in its skyline in the next few years.Due to a new housing policy that allows the construction of higher buildings, Berlinwill soon have several skyscrapers over 130 m high directly at Alexanderplatz as wellas next the Berlin landmark, the Berlin TV Tower. LÄS MER

  3. 2. Good vibes? The effect Brand Experience has on Attitudinal Brand Loyalty through Social Media. : A Quantitative Study

    Magister-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Mario Oreski; Adrian Dilaveri; [2017]
    Nyckelord :Branding; Social Media; Marketing; Brand Trust; Brand Loyalty; Brand Experience;

    Sammanfattning : Authors: Adrian Dilaver and Mario Oreski Tutor: Urban Ljungquist Examiner: Anders Pehrsson Purpose: The purpose of this study the relationship between brand experience, brand trust  and brand loyalty. Research questions: What type of relationship does brand experience have with brand loyalty? How does brand trust affect the relationship between brand experience and brand loyalty? Methodology: A descriptive research design with a quantitative approach was conducted, utilizing an online questionnaire with a total of 113 respondents. LÄS MER