Sökning: "Market knowledge"
Visar resultat 21 - 25 av 4027 uppsatser innehållade orden Market knowledge.
21. Competing for the Curb: A Study of the Impact of Ride-Hailing Companies on Traditional Taxi Services
Master-uppsats, Göteborgs universitet/Graduate SchoolSammanfattning : In the bustling streets of Sweden, the emergence of Transportation Network Companies (TNCs) has shaken up the taxi industry, leaving incumbents grappling with the need to adapt their business models. While previous research has explored this phenomenon in other parts of the world, little is known about its impact in Sweden. LÄS MER
22. AI for innovators - An exploratory study on the application of Artificial Intelligence as a supportive tool in the innovation process
Master-uppsats, Göteborgs universitet/Graduate SchoolSammanfattning : The technological evolution we are experiencing nowadays has impacted many businesses and industries. In this sense, one of the most influential technologies is certainly Artificial Intelligence, which especially in recent months has been at the centre of numerous debates. LÄS MER
23. Corporate Foresight and its Role in Driving Innovation - A case study of the Swedish grocery industry and how they use corporate foresight in order to improve their innovation strategies
Master-uppsats, Göteborgs universitet/Graduate SchoolSammanfattning : The world is constantly changing with factors that we partly can control and some that are outside of our control. Living in these complex systems demands tackling but also embracing uncertainty. The focus should not be on controlling the outcomes by narrow forecasts. LÄS MER
24. Luxury, Fashion, and Idols - Applying an extended theory of planned behavior to examine barriers toward sustainable fashion consumption in Japan
Master-uppsats, Göteborgs universitet/Graduate SchoolSammanfattning : Purpose: This study aimed to apply an extended theory of planned behavior (TPB) to sustainable fashion consumption (SFC) in Japan, and test the importance of sociocultural barriers to purchase intentions. Methodology: As only a few studies have examined SFC in Japan and have not used the TPB framework, this study adds to the body of literature, and proposes luxury orientation, fashion involvement, and idol attachment as barriers toward sustainable fashion (SF) purchase intentions in Japan. LÄS MER
25. Leveraging Technologies of Industry 4.0 for risk management in Sea Freight Forwarding Operations
Master-uppsats, Göteborgs universitet/Graduate SchoolSammanfattning : Maritime logistics dominates the goods transportation market and is continuously growing along with the growth of global trade. However, a variety of risks continuously occur and significantly affect the maritime logistics industry, and thus the sea freight forwarding operations. LÄS MER