Sökning: "Mathias Ljungdahl"
Hittade 1 uppsats innehållade orden Mathias Ljungdahl.
1. Cultural differences when entering a new market - A study of Swedish companies entering the Eastern European markets
Kandidat-uppsats, Institutionen för ekonomiSammanfattning : When a company moves to a foreign market, it must learn how to deal with that market’s particular culture. A country’s culture can mean its language, religion, norms and so on. A company needs to take many different factors into account when moving to a foreign market and certain markets are riskier than others. LÄS MER
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