Sökning: "Matthias Göller"
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1. Switch the Channel : A TV Business Model for the Millennial Generation
Master-uppsats, KTH/Skolan för datavetenskap och kommunikation (CSC)Sammanfattning : The Millennial Generation, born between 1982 and 2000, are used to the ubiquity of modern devices and are always ‘on’. Therefore, they use and consume media differently than preceding generations. LÄS MER
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