Sökning: "Mattias Rasch Skogh"

Hittade 2 uppsatser innehållade orden Mattias Rasch Skogh.

  1. 1. Building an Online Presence - A New Social Media Strategy Framework for Startups

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Mattias Rasch Skogh; Ivaylo Yalamov; [2017]
    Nyckelord :Social media strategy; startups; new framework.; Business and Economics;

    Sammanfattning : Social media is a field that is developing quickly. A field that brings both risks and opportunities for companies. It has become especially important for startups since using it requires only a small amount of resources. LÄS MER

  2. 2. Big Data IT Capabilities

    Kandidat-uppsats, Lunds universitet/Institutionen för informatik

    Författare :Mattias Rasch Skogh; Viktor Karlsson; [2016]
    Nyckelord :Big data; RBV; IT Capabilities; Value creation; Business and Economics;

    Sammanfattning : The amount of data produced is growing rapidly and organizations are struggling to make use of the generated data from the vast amount of sources. Analyzing and interpreting data to find patterns and trends has become a competitive advantage for companies working with customer oriented operations. LÄS MER