Avancerad sökning

Visar resultat 1 - 5 av 192 uppsatser som matchar ovanstående sökkriterier.

  1. 1. Podcastens påverkan på traditionell radio : En kvalitativ intervjustudie på journalisters syn på podcasts påverkan på traditionell radio

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

    Författare :Eyla Lundvall Runsten; [2024]
    Nyckelord :Journalistik; podcast; radio; media; digitala medier; mediekonsumtion; medieproduktion; lyssnarbeteenden; konvergenskultur; ljudjournalistik.;

    Sammanfattning : This study examines how journalists view the impact of podcasts on traditional radio, with focus on the growing popularity of podcasts and their influence in the radio industry. The study uses a qualitative research method with semi structured interviews with journalists who have experience with both radio and podcast. LÄS MER

  3. 2. Kött, Genus och Crossfit

    Kandidat-uppsats, Göteborgs universitet/Institutionen för globala studier

    Författare :Nicole Mathiasson; [2023-10-25]
    Nyckelord :Meat consumption; Gender; Crossfit; Habitus;

    Sammanfattning : While meat is a great source of protein that brings satisfaction to people worldwide, it also presents a significant global challenge. Statistics have shown that men consume more meat than women, which can be understood through the performance of gender which occurs in our society. Women are more open to try plant based food in comparison to men. LÄS MER

  4. 3. ”VAD JAG ÄN GÅR IGENOM I LIVET SÅ SKICKAR JAG I ALLA FALL INTE IN EN ANMÄLAN FÖR ATT VARA MED I PARADISE HOTEL” En kvalitativ studie om unga kvinnors konsumtion av dokusåpor.

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Ylva Bergström; Liv Bolin; [2023-10-03]
    Nyckelord :Dokusåpa; Uses and Gratification; Social Comparision Theory; unga kvinnor; kvalitativ; parintervjuer.;

    Sammanfattning : Executive summary The purpose of this bachelor thesis is to delve into the world of docusoaps and explore the fascinating phenomenon of why people watch them. By focusing on the Uses and Gratification framework and the Social Comparison Theory we aim to shed light on the underlying motivations, needs and psychological aspects that attract viewers to this unique genre of television programming. LÄS MER

  5. 4. Social media and reference points: How people are affected by watching high economic status

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Filhage Wahlström Elias; [2023-06-29]
    Nyckelord :Social media; Reference points; Desires consumption; Labor supply; Life satisfaction;

    Sammanfattning : This paper presents an experimental survey study investigating the potential effects of social media usage on economic perceptions and life satisfaction by influencing reference points. The prediction is that watching people with high economic status on social media raises reference points, resulting in increased preferences for consumption and salary. LÄS MER

  7. 5. Men’s perceptions of endorsers : A qualitative study on how brand love affects men when being exposed to influencer marketing versus celebrity endorsement

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Elin Nome; Alicia Lindahl; Olivia Jonsson; [2023]
    Nyckelord :Brand Love; Influencer Marketing; Social Media Influencer SMI ; Celebrity Endorsement; Endorsers; Men; Source Credibility;

    Sammanfattning : Influencer marketing and celebrity endorsement has grown in the past years and has become a vital part of marketing in the fashion industry. This field has been well researched, however a gap in the research is the focus on men and the role brand love has. LÄS MER