Sökning: "Media trust"

Visar resultat 21 - 25 av 698 uppsatser innehållade orden Media trust.

  1. 21. “DET ÄR EN UTOPI ATT TRO ATT ALLA BARA ÄR PÅ TÅGET OCH SJUNGER JA TILL ALLTING.” En kvalitativ intervjustudie om socialchefers erfarenheter av konflikter mellan det politiska styret, verksamheten och externa aktörer.

    Kandidat-uppsats, Göteborgs universitet/Institutionen för socialt arbete

    Författare :Dominique Lussenburg; Jakob Ivarsson; [2023-01-02]
    Nyckelord :domänteori; förvaltning; konflikter; samverkan; tillitsbaserad styrning; domain theory; management; conflicts; cooperation; trust-based governance;

    Sammanfattning : Leading a social service organization can be a challenging task. Within social services administrations there are three levels whose widely different perspectives make communication and relationships within social services administrations difficult, as well as creating room for misunderstandings and disagreements. LÄS MER

  3. 22. Att bygga ett badhus : Om hur olika perspektiv ges plats i planeringen

    Kandidat-uppsats, Umeå universitet/Institutionen för geografi

    Författare :Jenny Enevold; [2023]
    Nyckelord :Planning process; planning practice; planning perspectives; social justice planning; Planeringsprocess; planeringspraktik; planeringsperspektiv; planering för social rättvisa;

    Sammanfattning : This case study examines the impact of different perspectives in the planning process of a public swimming facility in Umeå. It is based on Peter Marcuse’s differentiation of planning practices into deferential planning, social reform planning and social justice planning, with emphasis on the last. LÄS MER

  4. 23. Men’s perceptions of endorsers : A qualitative study on how brand love affects men when being exposed to influencer marketing versus celebrity endorsement

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Elin Nome; Alicia Lindahl; Olivia Jonsson; [2023]
    Nyckelord :Brand Love; Influencer Marketing; Social Media Influencer SMI ; Celebrity Endorsement; Endorsers; Men; Source Credibility;

    Sammanfattning : Influencer marketing and celebrity endorsement has grown in the past years and has become a vital part of marketing in the fashion industry. This field has been well researched, however a gap in the research is the focus on men and the role brand love has. LÄS MER

  5. 24. Sustainability Content on Social Media Marketing with a B2B Perspective : A qualitative multiple case study on sustainability in social media marketing in the global manufacturing industry

    Magister-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Författare :Alexander Nordström Käll; Jonas Nyman; [2023]
    Nyckelord :B2B; Social media marketing; Sustainability; Relationship marketing; Trust-commitment;

    Sammanfattning : Purpose: The purpose of this study is to investigate how sustainability can be used in social media marketing to create trust and commitment in B2B relationships with all stakeholders.  Method: Multiple case study with an abductive approach, data collection through nine semi-structured interviews and several sources of secondary data. LÄS MER

  7. 25. Post apartheid challenges according to South African journalists : A qualitative study of how South African journalists evaluate the relationship between their ethnicity and work

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

    Författare :Frida Larsen; Ebba Eriksson; [2023]
    Nyckelord :Postcolonialism; apartheid; journalism; professional identity; South Africa;

    Sammanfattning : This study is a bachelor's thesis based on a Minor Field Study conducted in Cape Town,South Africa between October and December 2022. This research is a qualitative studyand nine semi-structured interviews were conducted with South African journalistsduring the field study. LÄS MER