Sökning: "Meixian Wu"

Hittade 3 uppsatser innehållade orden Meixian Wu.

  1. 1. Brand management in SMEs in Sweden

    Kandidat-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :Meixian Wu; [2018]
    Nyckelord :Brand Orientation; Brand Management; Brand Development; Differentiator; SME; SME Brand Management; SME Brand Strategies; Corporation Identity; Corporation Brand; Brand Strength; Brand Performance;

    Sammanfattning : SMEs have been developing rapidly in Sweden since the last decade; many of them have developed a strong brand and went global. Brands can be utilized as a tool for people involved in the ecosystem to consistently communicate with the stakeholders. LÄS MER

  3. 2. Light scattering on worn windscreens : development of technique for quantitative measurement of visibility degradation

    Master-uppsats, KTH/Industriell produktion

    Författare :Meixian Wu; [2011]
    Nyckelord :;

    Sammanfattning : The wear of the windscreens as one important traffic safety problem has been observed in many studies. Transmission loss of windscreen could play an important role in a person‟s possibilities to detect objects on the road. It has been estimated that up to 90% of the information used by drivers to drive their cars is visual. LÄS MER

  4. 3. Light scattering in worn windscreens – development of technique for quantitative measurement of visibility degradation

    Master-uppsats, KTH/Industriell produktion

    Författare :Meixian Wu; [2011]
    Nyckelord :;

    Sammanfattning : The wear of the windscreens as one important traffic safety problem has been observed in many studies. Transmission loss of windscreen could play an important role in a person‟s possibilities to detect objects on the road. It has been estimated that up to 90% of the information used by drivers to drive their cars is visual. LÄS MER