Sökning: "Menna Swedan"

Hittade 1 uppsats innehållade orden Menna Swedan.

  1. 1. Att återskapa en turistdestination på ruiner av krig : En studie om Belgrads destinationsimage, branding och utveckling ur ett aktör- och turistperspektiv

    Kandidat-uppsats, Södertörns högskola/Turismvetenskap

    Författare :Marko Jankicevic; Menna Swedan; [2019]
    Nyckelord :destination image; destination branding; destination development; political instability; economic sustainability; Belgrade; Destinationsimage; destination branding; destinationsutveckling; politisk instabilitet; ekonomisk hållbarhet; Belgrad;

    Sammanfattning : The aim of this study is to examine how Belgrade as a tourist destination was affected by previous political disorder during the 1990’s on the query of destination image, destination branding and destination development. The research also discussed how different actors in the public and private sectors work on the issue and how international tourists’ perspectives look like in relation to this topic. LÄS MER