Sökning: "Merve Beyza Kubilay"

Hittade 2 uppsatser innehållade orden Merve Beyza Kubilay.

1. 1. Family Business Internationalisation : An Exploratory Study of Home Market Networks and Elaboration on the Revised Uppsala Model

   Master-uppsats, Jönköping University/Internationella Handelshögskolan

   Författare :Laura Bauske; Merve Beyza Kubilay; [2022]
   Nyckelord :family business; internationalisation; network relationships; home market; international business theory; Uppsala model;

   Sammanfattning : Background: Following the ongoing globalisation, family businesses have been inclined to grow their businesses outside of their home markets. While academic attention has been devoted to family business internationalisation, it has mainly taken a family-focused perspective. LÄS MER

3. 2. Exploring Market Creation by Entrepreneurs in Sweden : How Value Innovation Fosters the Creation of New Markets

   Kandidat-uppsats, Stockholms universitet/Management & Organisation

   Författare :Merve Beyza Kubilay; Therese Dahlberg; [2020]
   Nyckelord :market creation; value innovation; Blue Ocean Strategy; startups; innovation management;

   Sammanfattning : As new markets continuously emerge, increasing academic attention has been devoted to identifying what factors predominantly foster this process. Notably, scholars have coupled market creation with value-creating innovations; new markets emerge due to generation of novel customer value. LÄS MER