Sökning: "Mikael Kjellnäs"
Hittade 1 uppsats innehållade orden Mikael Kjellnäs.
1. Social media as a marketing tool versus strategic alliance acomparison.
Master-uppsats, KTH/Skolan för datavetenskap och kommunikation (CSC)Sammanfattning : This report is based on two different approaches that companies could use in order to develop their business. These approaches are: Social Media Marketing and Strategic Alliances. A detailed theory study explains what these approaches are and how they are used. This study was done from a startup company’s point of view. LÄS MER
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