Sökning: "Millennium tourism"

Visar resultat 1 - 5 av 9 uppsatser innehållade orden Millennium tourism.

  1. 1. "Blott Sverige svenska krusbär har" : En kvalitativ studie om nation branding av svensk måltidskultur

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Jogér Sebastian; [2022]
    Nyckelord :turism; måltidsturism; marknadsföring; måltidskultur; kultur; mat; foodie; nation branding; storytelling; profilering;

    Sammanfattning : This candidate thesis contains a qualitative study of how Sweden markets its gastronomicculture internationally through nation branding. The study was conducted through adeductive research approach. Through nation branding, Sweden has become the new, littlestar on the gastronomic world scene. LÄS MER

  3. 2. Volontärturism - en “win-win situation”?: En kvalitativ studie i hur volontärresor porträtteras på Instagram

    Kandidat-uppsats, Göteborgs universitet/Institutionen för globala studier

    Författare :Linnéa Holmgren; [2020-10-02]
    Nyckelord :volontärresebyrå; volontärturism; Volontärresor; Sociala projekt; Instagram; Postkolonial teori; “den andre”; narrativ;

    Sammanfattning : Volunteer tourism, mainly relating to travelling from countries in the global North to the global South, has emerged as a global trend and fast-growing tourism industry since the turn of the millennium 2000. In the globalized world of today, social media has become an easily accessible tool for travel agencies to market their volunteer travel. LÄS MER

  4. 3. Film- och litteraturturism i Sverige : En kvalitativ studie av Wallanderland i Ystad och Millenniumtrilogin i Stockholm

    Kandidat-uppsats, Södertörns högskola/Turismvetenskap

    Författare :Supavadee Disayabuttra; Mira Ottosson; [2020]
    Nyckelord :Film and literature tourism; Wallander; Millennium; netnography; place marketing; commodification; digital marketing; Film- och litteraturturism; Wallander; Millennium; netnografi; platsmarknadsföring; kommodifiering; digital marknadsföring;

    Sammanfattning : To travel in the footsteps of movies and books is something that attracts more and more tourists and the research in the field has often focused on the motivation of tourists when choosing a destination. This study instead focuses on how the businesses that organize the attractions work. LÄS MER

  5. 4. Arkivkonstperspektiv på digitalisering av arkiv : En fallstudie av Thielska Galleriets digitaliseringsprojekt för arkiv och konstsamling

    Kandidat-uppsats, Södertörns högskola/Arkivvetenskap

    Författare :Kajsa Sandström; [2020]
    Nyckelord :digitalisation; archive art; access paradigm; authenticity; provenance; digitalisering; arkivkonst; accessparadigm; autenticitet; proveniens;

    Sammanfattning : Since the turn of the millennium an extensive digitalisation of the European cultural heritage has been underway. The aim is to make the common cultural heritage accessible to everyone and promote developments in education, tourism and the creative industry, among others. LÄS MER

  7. 5. Challenging cultural identities : Between new forms of tourism and old European cities

    Master-uppsats, Uppsala universitet/Teologiska institutionen

    Författare :Wester Wagenaar; [2016]
    Nyckelord :contents tourism; Europe; heritage; identity; popular culture;

    Sammanfattning : New forms of tourism are on the rise where the incentive to travel is not primarily induced by a country’s heritage, but by mediatized narratives, characters and locations starring in products such as movies, comics and literature. This so-called contents tourism is considered promising by some, but the question is: who benefits? Europe is often understood as the old continent, a place with a rich history. LÄS MER