Sökning: "Natalia Kossut"

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  1. 1. Internationalisation process of the firm : Scania's case in Poland

    Magister-uppsats, Ekonomiska institutionen

    Författare :Natalia Kossut; Filip Kaczmarek; [2003]
    Nyckelord :Social sciences; internationalisation; Uppsala Internationalisation Model; Poland; Scania; Multinational Enterprise; SAMHÄLLSVETENSKAP;

    Sammanfattning : The pressures of increased foreign competition can persuade a company to expand its business into international markets. In most cases, the motive is a search for improved cost efficiency or looking for the chance to expand and achieve growth. LÄS MER