Sökning: "Nichlas Willenborg"

Hittade 1 uppsats innehållade orden Nichlas Willenborg.

  1. 1. Generating Value from IoT Through International Business Models - A Multi-Case Study on Multinational Corporations

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Oscar Mölne; Nichlas Willenborg; [2020-06-30]
    Nyckelord :Business Models; Business Model Canvas; BM; BMC; International Business; International Business Models; Internet of Things; IoT; Value Creation;

    Sammanfattning : Current events and future trends point towards the importance of Internet of Things (IoT) and companies needing to implement changes to their business models in order to capitalize and generate the potential value that IoT can emit. Even though these future trends have been highlighted by multiple sources there are currently a lack of empirical supported research that studies IoT from a business perspective and investigates how to incorporate it into an international business model, as well as the challenges of creating and capturing the value generated from it, especially in the international business context. LÄS MER