Sökning: "Nina Nordell"

Hittade 2 uppsatser innehållade orden Nina Nordell.

1. 1. Producer in the Experience Economy : How to deliver experiences

   Magister-uppsats, IHH, Företagsekonomi; IHH, Informatik

   Författare :Nina Nordell; Mikaela Claesson; [2006]
   Nyckelord :Experience Economy; Experience Society; Value Added; Brand; Upplevelseekonomi; Upplevelsesamhälle; Mervärde; Varumärke;

   Sammanfattning : Experiences have become a new trend within the world economy today and a new way to add value to companies. A new economy is emerging named the Experience Economy. The customers’ demands of experiences are increasing and companies need to satisfy these demands and adapt them-selves to this emerging economy. LÄS MER

3. 2. Get to know your breasts : A market research concerning AWARE Breast self-examination pad

   Kandidat-uppsats, IHH, Företagsekonomi

   Författare :Leni Andersson; Nina Nordell; Annie Wong; [2005]
   Nyckelord :AWARE; female consumer behavior; market research; factor;

   Sammanfattning : Background and problem: During the last decade people have become increasingly aware of their health which has led to the establishment of a new market: Over-the-counter test. These tests enable a consumer to individually monitor and examine their health. A decease where such a test could have a large impact is breast cancer. LÄS MER