Sökning: "Non-reward referral marketing"

Hittade 1 uppsats innehållade orden Non-reward referral marketing.

  1. 1. Customers Perspective of a Non-Reward Referral Marketing. : A Case Study of OnePlus Smartphone Manufacturer.

    Magister-uppsats, Högskolan i Gävle/Avdelningen för ekonomi

    Författare :Dennis Luu; Sebisubi Lubwama Muhamad; [2016]
    Nyckelord :Non-reward referral marketing;

    Sammanfattning : Aim: The aim of this study is to analyze how a non-reward referral program can be operated without offering a real incentive to one referring someone else to a company. A case of Oneplus smart phone Manufacturer Company is used to illustrate the topic under study in the introduction chapter to give the reader a clear picture of the study. LÄS MER