Sökning: "Nudge theory"

Visar resultat 1 - 5 av 32 uppsatser innehållade orden Nudge theory.

  1. 1. Nudges at The Forefront of Sustainable Urban Mobility?

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Soroor Mansouryar; Mindaugas Bruzas; [2023]
    Nyckelord :Nudge; Nudge theory; Nudge strategy; Mobility; Sustainable mobility; Sustainable urban mobility; Behavioral intervention; soft measures; Business and Economics;

    Sammanfattning : The main aim of this article is to investigate the application of the Nudge theory within the field of sustainable mobility as a strategy to encourage more use of sustainable modes of transport. This line of research is of particular importance due to the high share of emissions in the transportation sector, which has been increasing over the years. LÄS MER

  3. 2. Nudging Innovation Through the Physical Working Environment

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Alicia Hylander; Vilma Mollstedt; Jesper Palmborg; [2022]
    Nyckelord :Born Globals; Innovation; Creativity; Physical Working Environment; Nudge Theory; Nudge Management; Innovative Working Environment; Business and Economics;

    Sammanfattning : This bachelor's thesis seeks to investigate how the physical working environments of Born Global firms affect innovation, and more specifically analyze which physical attributes in the working environment nudge towards innovation. Born Globals are characterized as young firms with the ambition to gain global presence near founding. LÄS MER

  4. 3. Nudging av gröna varor : En kvalitativ studie om hur matbutiker nudgear till ekologiska varor

    Kandidat-uppsats, Södertörns högskola/Institutionen för samhällsvetenskaper

    Författare :Amna Sahovic; Ljiljana Roncevic; [2022]
    Nyckelord :Nudge theory; nudging; nudges; ecological foods; grocery store.; Nudge theory; nudging; nudges; ekologiska matvaror; matbutik.;

    Sammanfattning : The share of organic sales in grocery stores has decreased and in 2021 the share decreased by 0.5 percent from the year before, where total sales amounted to 6.3 percent. In recent years, nudge theory has become more topical, especially in the subject of ecological- and environmental economics. LÄS MER

  5. 4. The Attitude Towards Reuse Within the Adaptation of Office Premises : The Effect of Nudge Through an Intervention

    Master-uppsats, KTH/Fastigheter och byggande

    Författare :Erika Twengström; Erik Gustafsson; [2022]
    Nyckelord :Reuse; Tenant Improvement; Nudge; Office; Sustainability; Återbruk; Hyresgästanpassning; Nudge; Kontor; Hållbarhet;

    Sammanfattning : During the last decades the real estate and construction industry has experienced a major development regarding sustainability aspects. However, something that is often neglected when discussing sustainability within the real estate sector is the process of adapting office spaces for new tenants, in which current practice implies that perfectly fine materials are demolished and thrown out due to aesthetic demands from tenants. LÄS MER

  7. 5. A VISIT TO THE PAST - CAST ALUMINIUM HOUSE CLEANING TOOLS

    Master-uppsats, Lunds universitet/Industridesign

    Författare :Mikael Lehtinen; [2021]
    Nyckelord :Arts and Architecture; Technology and Engineering;

    Sammanfattning : Unsustainable use of natural resources has been the basis for economic growth since the industrial revolution. The linear model of extraction, processing, consumption and disposal has brought significant environmental consequences such as resource scarcity, pollution, biodiversity loss and climate change. LÄS MER