Sökning: "Octavian Butnaru"

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  1. 1. How are Complementors Swimming with the Shark?

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Octavian Butnaru; Yahya Fatih Sener; [2021]
    Nyckelord :Co-opetition; Dependency; Collaboration; Competition; Defence Strategies; Amazon.com; Complementors; Business and Economics;

    Sammanfattning : Following a brief introduction on the platform ecosystems, the impacts of the complementors to the platforms are introduced. This study examines the dynamics of collaboration and competition between digital platforms and their complementors; mainly, it focuses on complementors’ defence strategies for competing against the platform. LÄS MER