Sökning: "Omar Chishti"

Hittade 1 uppsats innehållade orden Omar Chishti.

  1. 1. Evolution of Product Management in Web 2.0

    Master-uppsats, Blekinge Tekniska Högskola/Sektionen för management

    Författare :Omar Saleem Chishti; [2009]
    Nyckelord :Product management; new product development; product manager; marketing strategies; clients and customers; web 2.0; internet; software-as-a-service; SaaS;

    Sammanfattning : The aim was to study how product management is practiced in emerging startups in today‟s hi-tech world with emphasis on companies working in Web 2.0. Following key problems were assessed: 1. Often, most companies do not have a defined produc management approach. LÄS MER