Sökning: "Organisational reputation"

Visar resultat 1 - 5 av 12 uppsatser innehållade orden Organisational reputation.

  1. 1. Tourism in Time of Epidemics

    Master-uppsats, Lunds universitet/Institutionen för service management och tjänstevetenskap

    Författare :Davide Celotto; [2021]
    Nyckelord :Tourism organisations; Crisis Communication strategies; Situational Crisis Communication Theory; Organisational reputation; Service Management.; Social Sciences;

    Sammanfattning : The aim of this research project is to study the role played by communication strategies on organisational reputation among the different stakeholders involved during the current COVID-19 pandemic outbreak. In doing so, this master thesis aims to understand how crisis communication aids the management of service processes and the construction of organisational image during crises. LÄS MER

  2. 2. How to Win the War for Talent among Professional Engineers : An Employer Branding Perspective

    Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle; Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Författare :Nicole Lejdeby; Carolin Östman; [2019]
    Nyckelord :Employer Branding; Employer Value Proposition EVP ; Public sector; Recruitment strategies; War for talent; Work values;

    Sammanfattning : Organisations strive to gain competitive advantages and there is an increasing demand for more advanced technology in today's dynamic and complex environment. The importance of engineering is increasing in the global world, which leads to a higher demand of professional engineers. They represent among the hardest roles to fill. LÄS MER

  3. 3. Tools for Sustainability Management Accounting: A survey of the frequency and purpose of using tools for sustainability management accounting in Swedish listed companies

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Jacob Carlsson; [2017-08-08]
    Nyckelord :Sustainability Management Accounting; Sustainable Development; Sustainability Accounting Tools; Contingency Theory;

    Sammanfattning : MSc in Accounting.... LÄS MER

  4. 4. The State of the Art in PR Evaluation

    Master-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Hanna Stensson; [2017]
    Nyckelord :Public relations; Evaluation; Value; Agency settings; Consulting; Professionalisation; Practitioner perspective; Sweden; Social Sciences;

    Sammanfattning : As the boundaries between different communication disciplines blur, PR experts are forced to operate in increasingly competitive business environments. They are pressured to prove the usefulness of their activities in measurable terms. LÄS MER

  5. 5. Vad påverkar hur människor ser på ett företag? : En studie av relationen mellan ett företags identitet och dess rykte

    Master-uppsats, Uppsala universitet/Institutionen för informatik och media

    Författare :Björn Nordqvist; [2016]
    Nyckelord :organisational identity; corporate reputation; image; travel agency;

    Sammanfattning : The purpose of the study is to examine the relationship between an organization's identity and its corporate reputation. The organization in focus is a Swedish travel agency. Although identity and reputation has been studied separately before, they are closely connected and have synergistic effects, in that they affect each other. LÄS MER