Sökning: "Oscar Grönesjö"

Hittade 2 uppsatser innehållade orden Oscar Grönesjö.

  1. 1. The balancing act of customer involvement for product innovation : - A case study of Electrolux and Volvo Cars

    Magister-uppsats, Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)

    Författare :Christoffer Granquist; Oscar Grönesjö; [2014]
    Nyckelord :Customer Involvement; New Product Development; Voice-of-the-consumer; Co-Creation; Product Innovation.;

    Sammanfattning :   Purpose        The overall purpose is to describe how manufacturing companies involve customers in order to develop new innovations that meet customers’ needs, and furthermore illustrate how the customer involvement process can be managed. By investigating companies in similar industries where the degree of technology and pace of innovation is high, we clarify how, when and with who companies can engage activities for customer involvement. LÄS MER

  2. 2. Styrkortstillämpning i två kommunala förvaltningar : hur en lokal kommunal kontext påverkar och påverkas av en styrmodell

    Kandidat-uppsats, Sektionen för ekonomi och teknik (SET)

    Författare :Sara Carlsson; Oscar Grönesjö; [2013]
    Nyckelord :Balanserad styrning; lokal kontext; anpassning; regler;

    Sammanfattning : A variety of studies have been conducted on the use of the balanced scorecard in the public sector. Fewer studies, however, is made at a lower, more local level within municipal departments. LÄS MER