Sökning: "Oskar Brown"

Hittade 2 uppsatser innehållade orden Oskar Brown.

  1. 1. Nike’s Dream Crazy campaign and how it influenced views and opinions towards the brand

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Oskar Brandberg; Mathias Myrefelt Norlinger; Kevin Ngo; [2020]
    Nyckelord :Nike; Swedish consumer behaviour; Political Consumerism; Kaepernick; Political stance; Business and Economics;

    Sammanfattning : Purpose: In 2018 Nike launched an advertisement campaign called “Dream Crazy” that provoked controversial reactions in social media and large coverage in the media. This qualitative study aims to find out what Swedish students aged 19-24 think of specifically the political aspect of that campaign, and how much it matters and influences their decision making when choosing products. LÄS MER

  2. 2. Kring Stenarna - En lägerskola i tegel

    Master-uppsats, Lunds universitet/Institutionen för arkitektur och byggd miljö

    Författare :Oskar Wallin; [2018]
    Nyckelord :Arts and Architecture;

    Sammanfattning : When you first step ashore the island of Ven, in Öresund right between Sweden and Denmark, you have two options. Either you go straight ahead, towards the bike rental, or you turn to your right and start walking along the shore. If you do so, you will soon start to find colourful pebbles on the ground along the waterline. LÄS MER