Sökning: "Oskar Skagervik"
Hittade 1 uppsats innehållade orden Oskar Skagervik.
1. Varumärkesvärdering och tillämpningen av ISO 10668
Kandidat-uppsats, Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskapSammanfattning : Background: It has become increasingly common to divide the intangible assets into different categories. One of these categories is the value of the brand itself, which can become useful when a brand is being bought, sold and exposed to other legal situations. In order to distinguish the brand, it is necessary to make a valuation of the brand. LÄS MER
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