Sökning: "PR policies"

Hittade 5 uppsatser innehållade orden PR policies.

1. 1. Exploitation of migrant workers in agriculture and public interventions to protect social rights : A case study of the Su.Pr.Eme. and P.I.U.Su.Pr.Eme. projects in Apulia region

   Magister-uppsats, Linnéuniversitetet/Institutionen för samhällsstudier (SS)

   Författare :Carlo Bettini; [2023]
   Nyckelord :Social interventions; public policy; evaluation; migration; Italy; Caporalato;

   Sammanfattning : This thesis investigates the issue of vulnerable migrant employment and public policies in the Apulia region of southern Italy, with a focus on the EU-funded projects P.I.U. Su. LÄS MER

3. 2. The Impact Of High Fashion PR In The Creation Of A Fashion Editorial Image

   Kandidat-uppsats, Lunds universitet/Avdelningen för modevetenskap

   Författare :Isabelle Pandeya; [2019]
   Nyckelord :public relations; luxury; gatekeepers; fashion magazines; PR policies; Cultural Sciences;

   Sammanfattning : Brand owners protect their brands by setting policies through their public relations departments. The PR policies control how magazines communicate their brands to the public. This study examines the aesthetical values and impact of a brand owner’s public relations policies on fashion editorial images. LÄS MER

4. 3. Vi kan skapa nya saker hela tiden, men vi kan inte skapa en ny värld utan förändring. : En studie om Corporate Social Responsibility inom e-handeln.

   Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Författare :Amanda Dahlberg; Madeleine Stenman; [2014]
   Nyckelord :Corporate Social Responsibility; Commitment; Environmental responsibility; Social Responsibility; Communication; Branding; Image; Positioning; Credibility; E-commerce; Corporate Social Responsibility; Engagemang; Miljömässigt ansvar; Socialt ansvar; Kommunikation; Varumärke; Image; Positionering; Trovärdighet; E- handel;

   Sammanfattning : Syftet med denna uppsats är att få en djupare förståelse för arbetet med Corporate Social Responsibility (CSR) inom e-handeln genom att analysera: Det engagemang som finns för CSR och det ansvar som tas av företag inom e-handeln. Hur kommunikation av CSR används av företagen för att positionera sig och stärka sin image. LÄS MER

5. 4. Lobbying - sunt förnuft eller lagstiftad reglering? : En studie om politikers och PR-praktikers åsikter om lobbyreglering i Sverige

   Kandidat-uppsats, Karlstads universitet; Fakulteten för ekonomi, kommunikation och IT

   Författare :Sanna Johansson; [2010]
   Nyckelord :lobbying; lobbying regulation; public relations; political systems; political ideology; democracy; document analysis; social capital; formation of opinions.;

   Sammanfattning : Sweden currently has no legislated regulation of lobbying, but the professional lobbyist can voluntarily subscribe to, among others, the professional code of standars created by the trade association of Public Relations, Precis. There is an ongoing discussion in Sweden to regulate lobbying, both in mass media and in politics. LÄS MER

7. 5. Brand Launching and Sustainingin a developing country : The case study of Honda on Vietnam Motorcycle Market

   Magister-uppsats, Akademin för hållbar samhälls- och teknikutveckling

   Författare :Thi Bich Ngoc Nguyen; Thi Xuan Thu Nguyen; [2009]
   Nyckelord :Brand Management; Brand Creating; Brand Sustaining; Developing Countries; Honda Motorcycle; Vietnam Market;

   Sammanfattning :   Abstract Date May 29th, 2009 Course Master Thesis EFO705, International Marketing Tutor Daniel Tolstoy Authors Thi Bich Ngoc Nguyen Thi Xuan Thu Nguyen Title Brand Launching and Sustaining in a Developing CountryPurpose The project is to investigate the Brand Launching and Sustaining in a The Case Study of Honda on Vietnam Motorcycle Market developing country through the study on how Honda has successfully launched and sustained its Brand on the Motorcycle Market of Vietnam. Problems Honda's Brand Launching campaign and the company's strategies and initiatives to Sustain its Brand on the Motorcycle Market of Vietnam. LÄS MER