Sökning: "Pascal Fischer"

Hittade 1 uppsats innehållade orden Pascal Fischer.

  1. 1. Ride On: Pandemic in the Backseat - A quantitative study exploring and explaining consumer behavior and intention in on-demand ridesourcing during the Covid-19 pandemic in Sweden

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Pascal Fischer; Gustav Broström; [2021]
    Nyckelord :On-demand Ridesourcing; Consumer Behavior; Consumer Intention; Covid-19 Pandemic; Partial Least Squares Structural Equation Modelling;

    Sammanfattning : On-demand ridesourcing (ODRS) has become a globally accepted form of transportation among individuals. Anchored in the Sharing Economy and grown with the help of technological advancements and mobile applications offered by companies such as Uber or Bolt, previous research has brought forward a few factors that drive consumer intention to participate in ODRS (e. LÄS MER