Sökning: "Paula Mamusha"
Hittade 1 uppsats innehållade orden Paula Mamusha.
1. How can B2B companies improve their customer experience- : By using sensory marketing in a digital context
Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)Sammanfattning : Sensory marketing is a broad concept that can be used as a marketing tool. The sensory marketing can be used in different ways and in different environments. The most common use for sensory marketing in a B2C environment where the customer can interact with their senses more. LÄS MER
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