Sökning: "Pauline Weiler"

Hittade 2 uppsatser innehållade orden Pauline Weiler.

  1. 1. The Customer Journey of Electric Vehicles in The South Korean Market

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Johanna Back; Olivia Svensson; Pauline Weiler; [2021-06-23]
    Nyckelord :Electric Vehicles; Customer Journey; South Korea; Touch Points;

    Sammanfattning : The customer journey is a complex phenomenon which consists of numerous touch points. The customer journey is not only constructed through touch points but also by the level of involvement that the journey is characterized by. LÄS MER

  2. 2. Företagskultur ur ett Ledar-och Medarbetarperspektiv - en studie av två säljbolag

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Anna Sköld; Pauline Weiler; [2019-05-07]
    Nyckelord :;

    Sammanfattning : How is the organizational culture perceived by leaders and employees'? Does the employees' opinion differ from the view applied from the top by the leaders? In a world with increasingly harsh business climate and expectations from consumers and external stakeholders, companies have a lot to live up to in order to keep a strong position in the market. The company is expected to convey what they stand for and the values they work towards. LÄS MER