Sökning: "Perceived Innovativeness"

Visar resultat 1 - 5 av 31 uppsatser innehållade orden Perceived Innovativeness.

1. 1. Investigating perceived implications of EDI implementation : A case study of EDI work in the Swedish industry

   Master-uppsats, Uppsala universitet/Industriell teknik

   Författare :Karl Hedström; [2023]
   Nyckelord :Equity; Diversity; Inclusion; Organizational culture; Gender distribution; Unconscious bias; Framework models; Social sustainability; Responsibility; Swedish industry;

   Sammanfattning : By successful implementation of EDI both individual and company gains can be achieved, based on a sense of satisfaction, belonging, and additional thinking perspectives. That result in increased likelihood and conditions for innovativeness and competitiveness. LÄS MER

3. 2. A Bland New Way To Imitate? A Qualitative Study Exploring the Phenomena of Blands Through Consumers' Perceptions

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Oskar Hoff; Hugo Röken; [2022]
   Nyckelord :Blands; bland blueprint; customer-based brand equity; imitation strategy; me-too brands; consumer value creation; Business and Economics;

   Sammanfattning : Thesis Purpose: The purpose of this thesis is to explore the phenomenon of blands – A rise of brands that potentially adhere to a similar blueprint while claiming to be disruptive, unique and extraordinary. Moreover, this thesis aims to create an understanding of how consumers perceive blands as well as well as how value is created. LÄS MER

4. 3. Improve Customer Engagement by Implementation of Service Robot - A case study in collaboration with Husqvarna Group

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Jiao Yang; Xiaojuan Liao; [2021-07-08]
   Nyckelord :Frontline service robots; Customer engagement; Perceived innovativeness; Service experience; Customer satisfaction; Asset-builder business;

   Sammanfattning : Background and Purpose: Customer engagement has strategic importance for firms since it enhances the performance of the firm in various aspects. Nowadays, firms are employing advanced technology to increase customer engagement. LÄS MER

5. 4. Digitala hästkrafter : En kvantitativ studie om tillämpningen av digital informationsteknologi inom ridsport

   Master-uppsats, Södertörns högskola/Institutionen för samhällsvetenskaper

   Författare :Isabelle Jarrolf; [2021]
   Nyckelord :;

   Sammanfattning : The purpose of the study is to describe and analyze the explanatory potential of three categories of explanatory variables for the use of digital applications within equestrian sports.The study analyzes the use of new digital information technologies in equestrian sports in the form of digital equestrian applications. LÄS MER

7. 5. Self-service technology and Baby boomers : A qualitative study of baby boomers’ acceptance towards self-scanning devices in supermarkets. 

   Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Författare :Eric Lindén; Casper Elheim; Hannes Löfquist; [2021]
   Nyckelord :Baby boomers; self-service technology; self-scanning; technology acceptance model; technology anxiety; technology innovativeness; self-efficacy; attitudes.;

   Sammanfattning : Abstract  Title: Self-service technology and baby boomers: An empirical study of baby boomers’ acceptance towards self-service technologies in supermarkets. Authors: Casper Elheim, Eric Lindén & Hannes Löfquist Institution: Linnaeus University, School of Business and Economics. LÄS MER