Sökning: "Perceptions: Online communication"
Visar resultat 1 - 5 av 63 uppsatser innehållade orden Perceptions: Online communication.
1. How Visual Framing and Specificity Framing Influence Buying Decisionsin Fashion E-commerce
Magister-uppsats, Jönköping University/JTH, Avdelningen för datateknik och informatikSammanfattning : Companies face several challenges when it comes to promoting green consumption and designing effective communication strategies for sustainable products.The framing effect, which refers to the presentation of messages, can significantly influence customer perceptions and purchasing intentions. LÄS MER
2. Rohingya Photographers: Lens for Social Change : Photovoice and Social Media from the Refugee Camps in Bangladesh
Magister-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)Sammanfattning : This degree project explores the role of Rohingya photographers in the refugee camps in Bangladesh and their use of visuals and social media as tools for communication for development and social change. The Rohingya, a predominantly Muslim community, have faced discrimination and persecution for decades in Myanmar, which has resulted in their displacement to Bangladesh. LÄS MER
3. Digital Threats Against Women Journalists in Mexico : Networks as a Coping Strategy
Magister-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)Sammanfattning : Mexico is currently one the most dangerous countries in the world to practice journalism, with one of the highest death rates in the world. Violence against Mexican journalists has received significant attention from researchers, most recently when it comes to digital threats. LÄS MER
4. Mitigating Resistance to Change: Face-to-Face versus Digital Communication Channels
Magister-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : This study aims to discover the impact of face-to-face and digital communication channels on effective communication, focusing on their roles in mitigating resistance and creating readiness for change, ultimately leading to a reduction in resistance during change processes. The result is generated through a mixed method: literature research that reveals the role of communication in change processes, identifying key criteria of effectiveness of the communication that are used to analyze the effects of the channels; online surveys with 58 respondents to acquire the status quo of how individuals are communicated about changes, perceptions of advantages and disadvantages of the channels respectively, and the preference of communication channel that individuals would like to be communicated with; interviews with 10 professionals from diverse industries to acquire perceptions of communication channel effects from a managerial perspective, discovering complementary factors related to the effectiveness of communication. LÄS MER
5. Perceptions and Challenges of Online marketing Professionals : Online marketing Professionals’ Perceptions of Challenges in the online campaign optimization process. A Qualitative Study
Master-uppsats, Jönköping University/IHH, FöretagsekonomiSammanfattning : Online marketing professionals' perceptions about the challenges have got huge importance on marketing campaigns and conversion rates. Online marketing professionals' effective digital marketing strategies are crucial for businesses and clients to grow. LÄS MER
