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Visar resultat 1 - 5 av 39 uppsatser som matchar ovanstående sökkriterier.

  1. 1. Scaling up and down with circular economy

    Master-uppsats, Lunds universitet/Institutionen för arkitektur och byggd miljö

    Författare :Ríkardur Már Ellertsson; [2024]
    Nyckelord :Circular economy; home ownership; design for disassembly; Flexible construction; Arts and Architecture;

    Sammanfattning : This project commences with a personal reflection. I, the author, find myself on the verge of completing my academic journey and embarking on the pursuit of an independent life. This involves securing employment and establishing a place to call home, with the ultimate goal of starting a family. LÄS MER

  2. 2. Genetic Data Privacy and Consumer Choice Behavior: An Exploratory Study on Direct-To-Consumer Genetic Testing

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Inês Raeiro; Xuexin Li; [2023-07-03]
    Nyckelord :consumer privacy; privacy calculus theory; trust; genetic data privacy; direct-to-consumer genetic testing; consumer choice behavior;

    Sammanfattning : The rapid growth of the Direct-to-Consumer Genetic Testing (DTC-GT) industry has raised significant concerns regarding the collection, storage, and use of highly sensitive genetic information. This study aims to address the existing research gaps by examining consumer privacy and choice behavior in the context of DTC-GT. LÄS MER

  3. 3. Success in a niche market: a grounded theory analysis of video-on-demand platforms for performing arts in Europe

    Master-uppsats, Lunds universitet/Institutionen för tjänstevetenskap

    Författare :Elena Alexandra Vistras; [2023]
    Nyckelord :service success; strategic decision-making; niche market; video-on-demand platforms; performing arts; constructivist grounded theory; Social Sciences; Performing Arts; Business and Economics;

    Sammanfattning : Study purpose: This paper delves into the nuances of success in the niche market of video-on-demand (VoD) platforms for performing arts in Europe, focusing on managerial perspectives. It seeks to comprehend how top executives construct success and the associated meanings in their strategic decisions within this market, where success is often equated with profitability, survival, or expansion. LÄS MER

  4. 4. Echoes of the past: A Qualitative Study on Personal and Historical Nostalgia and their Impact on Consumer Identity

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Filippa Möller; Linnéa Wrobel; [2023]
    Nyckelord :Nostalgia; personal nostalgia; historical nostalgia; Consumer Culture Theory CCT ; Belk; Goffman; Holt; identity; identity myths; self-presentation; possessions; consumption; Business and Economics;

    Sammanfattning : Thesis Purpose: The purpose of this study is to explore young consumers' identity creation in the context of nostalgic consumption and marketing. The study seeks to deepen the understanding of how young consumers construct their identities by exploring the impact of two forms of nostalgia, personal and historical. LÄS MER

  5. 5. GENERATION Z REACHING ADULTHOOD IN SOCIETY : Perceptions of Generation Z's impact on the construction of Societal Challenges and Organisational Changes in Western Europe: A Qualitative Exploration

    Master-uppsats, Malmö universitet/Institutionen för Urbana Studier (US)

    Författare :Sten Arnoldus Petrus van Lierop; [2023]
    Nyckelord :generation z;

    Sammanfattning : This research examines how Generation Z (individuals born between 1997 and 2012) is perceived to impact the construct of societal challenges and organisational changes within the context of Western Europe. To explore their impact, the research aims to investigate their perceived role in shaping societal perspectives and organisational responses. LÄS MER