Sökning: "Persuade"

Visar resultat 1 - 5 av 155 uppsatser innehållade ordet Persuade.

  1. 1. A  Study on the persuasiveness of male influencers on male followers in Sweden

    Magister-uppsats, Högskolan i Gävle/Företagsekonomi; Högskolan i Gävle/Företagsekonomi

    Författare :Pontus Henriksson; Karl Pålsson; [2021]
    Nyckelord :Digital marketing; Social media; Influencers; Persuasion; Purchase intention;

    Sammanfattning : Since influencer marketing is a relatively new term, there is a scarce theoretical foundation investigating the subject. Previous research has mainly focused on identifying female followers' behavior and how they are persuaded, fewer studies are on male followers and the ability of male influencers to influence their followers. LÄS MER

  2. 2. Do you have any left? : Three triggers to persuade into sustainable behaviour within e-grocery

    Kandidat-uppsats, Högskolan i Halmstad/Akademin för informationsteknologi

    Författare :Kayleigh Bishop Källberg; Zephyr Orlando Vaquez Crabtree; [2021]
    Nyckelord :E-grocery; Persuasive design; Triggers; Food waste; Ethics;

    Sammanfattning : The concern about the rising food waste has drawn the attention of policy makers around the world, from France banning supermarkets throwing away unused food, to a more global perspective, with the UN aiming to reduce food waste by 50% by 2025 (Hinckley, 2018; Valencia, 2016). As the concern about food waste increases - so does the concern about what role e-grocery will play in it. LÄS MER

  3. 3. Is it sometimes safer to be alone? : A qualitative analysis of civilian agency and its effects on rebel tactics.

    Kandidat-uppsats, Uppsala universitet/Institutionen för freds- och konfliktforskning

    Författare :Hannah Ramel; [2021]
    Nyckelord :Civil agency; rebel tactics; rebel characteristics;

    Sammanfattning : Despite an increasing interest in civil agency and its role in armed conflict, little is known about the effect it might have on rebel groups' patterns of behaviour. In this study I explore the theory of collective action capacity, which is the population's ability to cooperate and forego short term incentives to preserve long term cooperation, and its effect on rebel groups' method of generating compliance in new territory. LÄS MER

  4. 4. Makt, Moderskap, Maskulinitet : En narrativ läsarorienterad analys av Perpetuas och Felicitas martyrium

    Kandidat-uppsats, Enskilda Högskolan Stockholm/Teologiska högskolan Stockholm/Avdelningen för religionsvetenskap och teologi

    Författare :Freja Eriksson; [2021]
    Nyckelord :Reader-response criticism; Martyrdom; Power; Motherhood; Masculinity; Martyr; Perpetua; Felicitas; Makt; Moderskap; Maskulinitet; Imperiekritik; Rom; Genus; Narrativ analys; Ross S. Kraemer;

    Sammanfattning : The objective of this study is to investigate what the narrative of The Martyrdom of Saints Perpetua and Felicitas (Passio Sanctarum Perpetuae et Felicitatis), read in english translation by Herbert Musurillo, seeks to persuade its reader about, and how. The study takes a theoretical starting point in professor Ross S. LÄS MER

  5. 5. A Marxist Reading Of Things Fall Apart In The Esl Classrom : Exploring Colonial Socio-economic Exploitation in the Nigerian Context

    Uppsats för yrkesexamina på avancerad nivå, Södertörns högskola/Lärarutbildningen

    Författare :Arthur E. Nkalubo; [2021]
    Nyckelord :Things Fall Apart; Capitalism; colonialism; community; critical literacy; CLP; and ESL; land expropriation; Marxism; Primitive accumulation; socio-economic; social class;

    Sammanfattning : This thesis aims to explore how a critical reading of the novel Things Fall Apart (1958) can provide valuable perspective for educators and students when examining socio-economic issues in  a colonial context in the ESL classroom. The main issues being analysed are how the novel reveals and explores socio-economic forms of exploitation under colonialism, and how a critical reading of the novel can be used in teaching to inform and persuade learners about social injustices. LÄS MER