Sökning: "Player"

Visar resultat 1 - 5 av 1640 uppsatser innehållade ordet Player.

  1. 1. Marknadsföring i fotbollsvärlden. En studie som fördjupar sig i samspelet mellan klubbar och fotbollsspelares varumärken

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Lucas Thijssen; Gabriel Ferriere; [2024-01-23]
    Nyckelord :Brand; Brand image; Branding theory; Celebrity endorsement theory; Emotional branding theory; Fan loyalty; Star player;

    Sammanfattning : In the world of football, the divide between Swedish clubs and the international competition has only increased in recent years. The financing of a club is a big part of its competitive force, with the transfer market being an important aspect in having a successful club and assembling a strong squad. LÄS MER

  3. 2. Klusteranalys : Tillämpning av agglomerativ hierarkisk och k-means klustring för att hitta bra kluster bland fotbollsspelare baserat på spelarstatistik.

    Kandidat-uppsats, Uppsala universitet/Statistiska institutionen

    Författare :Sacko Balbas; Arvid Törnquist; [2024]
    Nyckelord :Cluster analysis; hierarchical clustering; k-means clustering; La Liga; football; algorithm; machine learning.;

    Sammanfattning : This work is about how the multivariate analysis tool cluster analysis can be appliedto find meaningfull groups of players based on player statistics. The aim of the work isan attempt to find good clusters among players within the Spanish top football divisionLa Liga for the 2022-2023 season. LÄS MER

  4. 3. A Camouflaged Weapon : Coercive Engineered Migration against Europe by Armed Nonstate Actors in Libya

    Master-uppsats, Försvarshögskolan

    Författare :Rebecka Rönnegård; [2024]
    Nyckelord :armed non-state actors; coercion; foreign policy; Libya; weaponized migration;

    Sammanfattning : In a world witnessing unprecedented levels of forced displacement, the weaponization of migration has emerged as a potent and unexplored tool in the foreign policy arsenals of states and non-state actors. Challenging traditional state-centric perspectives in international relations, this thesis delves into the realm of Coercive Engineered Migration (CEM) employed by armed non-state actors. LÄS MER

  5. 4. Den spanska kyssen : En kvantitativ innehållsanalys om hur Luis Rubiales gestaltas i svenska jämfört med spanska medier

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

    Författare :Allis Frid; Erik Frödeberg; [2024]
    Nyckelord :Framing; Swedish media; Spanish media; Football; Gender;

    Sammanfattning : A victory isn’t always a victory. This study uncovers the differences in the framing of the former president of the Spanish football federation Luis Rubiales and the Spanish football player Jennifer Hermoso. LÄS MER

  7. 5. Kris och Narrativ: En kvalitativ studie av buffers användning i Manchester Uniteds kriskommunikation

    Kandidat-uppsats, Uppsala universitet/Institutionen för informatik och media

    Författare :Filip Sturesson; Robert Magnason; [2024]
    Nyckelord :crisis communication; narrative analysis; buffer; organized sport;

    Sammanfattning : In organized sports, Buffers play a bigger role within crisis communications than other industries. These buffers can relieve or intensify a crisis depending on the welfare of the organization's reputation. LÄS MER