Sökning: "Positioning"

Visar resultat 1 - 5 av 1615 uppsatser innehållade ordet Positioning.

  1. 1. The Impact of Sustainability Terminologies of Swedish Manufacturing Companies on Consumer Perception : A Mono-Method Quantitative Study

    Master-uppsats, Umeå universitet/Företagsekonomi

    Författare :Sarafat Hossain; Liana Hakobyan; [2022]
    Nyckelord :sustainability terminologies; branding; brand messaging; manufacturing; sustainable manufacturing; customer perception; Sweden;

    Sammanfattning : Sustainability has fast evolved in business practices, and yet its meaning is often elusive and ambiguous. The component of sustainability is playing an important role in the company’s brand positioning. The popularity and the importance of sustainability in business operations and business representation are still rapidly growing. LÄS MER

  2. 2. The perceived value of place brand ecosystems : An exploratory research on tourist preferences

    Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Industriell ekonomi

    Författare :Martin Nordström; [2022]
    Nyckelord :Place branding; Place brand ecosystems; Tourist preferences; Tourist perceptions;

    Sammanfattning : In the pursuit of attracting more tourists in a market where competition is growing on a global scale, place branding has become increasingly more common. An underexplored alternative within the place branding literature is place brand ecosystems, and how they can create value for both the place brand itself as well as the tourists that travel there. LÄS MER

  3. 3. Race Car Monitor

    Uppsats för yrkesexamina på avancerad nivå, Uppsala universitet/Signaler och system

    Författare :Erik Orrenius; Pontus Rahm; [2022]
    Nyckelord :OBD2; CAN; SAE J1850; KWP2000; Android; ECAD;

    Sammanfattning : To evolve and develop your skills as a driver, it is worthwhile to review and reflect on your last drive at a professional as well as beginners level. The purpose of the project is to create such a system that can be used to record a drive by filming from the dashboard of the car and logging data from the vehicle. LÄS MER

  4. 4. Extern belastning för ett allsvenskt herrlag i korrelation till position

    Magister-uppsats, Linnéuniversitetet/Institutionen för idrottsvetenskap (ID)

    Författare :Simone Cullurá; [2022]
    Nyckelord :Extern belastning; monitorering; fotboll; GPS; periodisering;

    Sammanfattning : Bakgrund: Intresset för monitorering av fotbollsspelares träning- och matchbelastning har vuxit under de senaste åren. Monitoreringen sker genom global positioning system (GPS) för att individuellt och kollektivt analysera den externa belastningen. LÄS MER

  5. 5. A Decolonial Approach to Comparing Bolivia and Sweden’s Positionality on Indigenous Rights

    Kandidat-uppsats, Södertörns högskola/Utveckling och internationellt samarbete

    Författare :Catrine Clearwater; Emilie Törnblom Nilsson; [2022]
    Nyckelord :Coloniality; Indigenous Rights Regimes; Decolonial Theory; Indigenous Peoples; Indigenous-State relations; Bolivia; Sweden;

    Sammanfattning : This study examines the concept of coloniality in relation to states' approach to indigenous people's rights, through the perspective of decoloniality. The two countries being compared are Bolivia and Sweden, two countries that differ in many ways. LÄS MER