Sökning: "Praveen Adari"

Hittade 1 uppsats innehållade orden Praveen Adari.

  1. 1. Frugal Innovation in Smaller Firms in the West : "How do smaller firms in theWest use Frugal Innovationwhich in its nature best suitedfor emerging markets, havingno subsidiaries in the localmarkets essential to developfrugal solutions for those emerging markets?"

    Magister-uppsats, Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Författare :Praveen Adari; Ganesh Lakshmipathy; [2015]
    Nyckelord :Frugal Innovation; Small firms; Innovation strategy; Western markets; emerging markets; Affordability; emerging market innovation; frugal strategy;

    Sammanfattning : Although researchers during the last 5 years have been doing a lot of study onemerging market innovations, and of which Frugal Innovation had its special place. They haveparticularly concentrated on this innovation type on how it re-emerged in the emergingcountries especially India and China and gave it new theoretical definition and a framework. LÄS MER