Sökning: "Product Longevity"

Visar resultat 1 - 5 av 34 uppsatser innehållade orden Product Longevity.

  1. 1. Konsumentbeteende inom mode under en tid av hög inflation : En kvalitativ studie som utforskar modekonsumenters upplevda värde och engagemang

    Kandidat-uppsats, Södertörns högskola/Institutionen för samhällsvetenskaper

    Författare :Emilia Lindsjöö; Jennifer Pithyou; [2023]
    Nyckelord :Fashion; Consumer Behavior; Buyer Journey; Involvement; Perceived Value; Mode; konsumentbeteende; köpresa; engagemang; upplevt värde;

    Sammanfattning : I kontexten av ekonomiska förändringar har skiftande konsumentbeteenden betydelse. Ett exempel är att den höga inflationen i Sverige har medfört ett förändrat konsumentbeteende gällande behov och köp av icke-nödvändiga varor som modeprodukter. LÄS MER

  3. 2. MISTER

    Kandidat-uppsats, Lunds universitet/Industridesign

    Författare :Lisa Christiansson; [2023]
    Nyckelord :Cat tree; Furniture; Natural Materials; Adaptable; Arts and Architecture;

    Sammanfattning : This bachelor’s degree project started with discovering the problematics of furniture and products for animals, specifically for cats. Research was conducted to find out the vital parts of these products and what cat owners found problematic with the ones on the market. LÄS MER

  4. 3. Improvement of patient alarms at Region Skåne

    Kandidat-uppsats, Lunds universitet/Industridesign

    Författare :Rasmus Ljungdahl; [2023]
    Nyckelord :Arts and Architecture; Technology and Engineering;

    Sammanfattning : This industrial design bachelor project aimed to improve the functionality of patient alarm systems in hospitals across the Skåne region. The project was conducted through nurse surveys, interviews with patients and nurses, as well as research into inclusive and universal design. LÄS MER

  5. 4. Riding the Viral Wave: Generation Z consumer behaviour during viral demand in relation to Brand Management : A qualitative study on how to strategize brand equity management to prolong customer retention from viral demand based on Generation Z consumer behaviour.

    Kandidat-uppsats, Jönköping University/IHH, Redovisning, Marknadsföring, SCM, Informatik och Rättsvetenskap

    Författare :Aini Safiya Husain Jinnah; Lolav Ismail; [2023]
    Nyckelord :Virality; Viral Transmission; Brand Management; Generation Z; CBBE-Model; Customer Retention;

    Sammanfattning : Background: Following the development brought by the digital age, social networks and consumer behaviour has significantly changed. The network connectivity of WEB 2.0 enables information to spread at an accelerated rate to a wide scope, creating viral demand. This phenomenon presents an opportunity for brands to increase their customer base. LÄS MER

  7. 5. Evolving Light

    Magister-uppsats, KTH/Ljusdesign

    Författare :Mahima Naik; [2023]
    Nyckelord :Luminaire design; Product Customization; Light Distribution; Emotional Attachment; Sustainable Materials;

    Sammanfattning : The purpose of this Master’s thesis is to broaden the horizon of customizable features available in the luminaire design industry. The aim was to study if enhanced customization features like light distribution, colour of light and use of sustainable materials can help foster emotional attachment and increased usage with the possibility of extending luminaire life. LÄS MER