Sökning: "Qayyum"

Visar resultat 1 - 5 av 6 uppsatser innehållade ordet Qayyum.

  1. 1. Swipe to buy? : Examining the influence of Instagram and TikTok onmillennials fast fashion purchases

    Kandidat-uppsats, Stockholms universitet/Företagsekonomiska institutionen

    Författare :Yahya Qayyum; Omar Wattar; Faisal Aljalab; [2024]
    Nyckelord :User-Generated Content; Millennials; Fast Fashion Industry; Ultra fast fashion; Digital Marketing; Consumer Behavior; Instagram; TikTok; Qualitative Research; Social Influence Theory; Buying Behavior Theory.;

    Sammanfattning : This thesis explores the influence of User-Generated Content (UGC) on the purchasingdecisions of millennials in the fast fashion industry, particularly through the platformsInstagram and TikTok. The research delves into the transformation from offline to onlinemarketing within the fast fashion sector, examining both fast-fashion and ultra-fast fashion tounderstand UGC's impact on consumer behavior, including environmental and ethicalconcerns. LÄS MER

  3. 2. Product Differentiation Strategies and Impact of Factors Influencing the Differentiation Process : A Case study of the Mobile Telecom Service Industry of Pakistan

    Master-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Yaser Qayyum; [2017]
    Nyckelord :Product Differentiation; Service Differentiation; Innovation; Customer Satisfaction; Service Quality; Customer Value; Value Added Services; Price; Advertising Promotion; Regulations; Competitive Imitation;

    Sammanfattning : Telecommunication has evolved tremendously from its origin to the present. Competition has grown in the telecommunications industry. One of the idiosyncratic characteristics of the mobile telecom services industry is the offering of homogenous products/services to the whole market, which indicates services being undifferentiated. LÄS MER

  4. 3. MEDIA CONSTRUCTION OF TEHREEK-E-TALIBAN PAKISTAN: : A Critical Discourse Analysis of the News Reports of the FATA Conflict Published in Pakistani newspapers, The Daily Jang and Daily Nawa-i-waqt

    Master-uppsats, Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

    Författare :Abdul Qayyum Bhatti; [2013]
    Nyckelord :;

    Sammanfattning : .... LÄS MER

  5. 4. FACTORS DETERMINING CUSTOMERS’ ADOPTION OF INTERNET BANKING : A Quantitative Study of Swedish Customers

    Magister-uppsats, Akademin för hållbar samhälls- och teknikutveckling

    Författare :Faisal Qayyum; Haider Ali; [2012]
    Nyckelord :;

    Sammanfattning : Title: Factors determining customers’ adoption of internet bankingResearch Question: Which factors are important for Swedish customers in the adoption of internet banking? Purpose: The purpose of this study is to identify and analyze the most important factors that can influence the adoption of internet banking by Swedish customers. We focus on the adoption of internet banking by taking into account customer point of view. LÄS MER

  7. 5. Simultaneous prediction of symptom severity and cause in data from a test battery for Parkinson patients, using machine learning methods

    Master-uppsats, Datateknik

    Författare :Imran Qayyum Khan; [2009]
    Nyckelord :Naïve Bayes; CART; KNN;

    Sammanfattning : The main purpose of this thesis project is to prediction of symptom severity and cause in data from test battery of the Parkinson’s disease patient, which is based on data mining. The collection of the data is from test battery on a hand in computer. We use the Chi-Square method and check which variables are important and which are not important. LÄS MER