Sökning: "Rebecca Chibba"

Hittade 1 uppsats innehållade orden Rebecca Chibba.

  1. 1. Meningslösa begrepp som skapar mening

    Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Olivia Bergqvist O'Konor; Rebecca Chibba; [2016]
    Nyckelord :Kommunikation; public relations; köpt; ägd; förtjänad; begrepp; begreppsanalys; ordning; Social Sciences;

    Sammanfattning : Paid, owned and earned media are three concepts, which are frequently used within the media industry. This despite the fact that some people see them as retrogressive as well as the media landscape is constantly changing, whereby the media types are converged and therefore difficult to distinguish. LÄS MER