Avancerad sökning

Visar resultat 1 - 5 av 10 uppsatser som matchar ovanstående sökkriterier.

1. 1. Unveiling the 'Rule of 40' : Exploring the Influence of Growth and Profitability on Valuation in the Nordic B2B SaaS Industry

   Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

   Författare :Dante Algkvist Nordfors; Sofia Hansson; [2023]
   Nyckelord :Software-as-a-Service; SaaS; Rule of 40; Profitability; Valuation; Software-as-a-Service; SaaS; Rule of 40; Tillväxt; Lönsamhet; Värdering;

   Sammanfattning : Amidst the growth of the global Software-as-a-Service (SaaS) industry, researchers have begun to scrutinize current valuation methods when applied to SaaS firms, and investors have widely embraced and adopted their own rules of thumb for SaaS company valuation. One of which is the 'Rule of 40', which is characterized by growth and profitability. LÄS MER

3. 2. Value Determinants in Seed Stage SaaS Valuation : Main value determinants to consider when conducting a valuation of a seed stage SaaS company

   Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

   Författare :Emil Adeli; Daniel Nylund; [2022]
   Nyckelord :seed stage; valuation; value determinants; start-up; angel investors; venture capital; SaaS; software as a service; value drivers; seed stage; värdering; värdedeterminanter; start-up; ängelinvesterare; venture capital; SaaS; software as a service; värdedrivare;

   Sammanfattning : One of the single biggest challenges for start-ups is to find the necessary funding to achieve growth. Software-as-a-service (SaaS) companies are no different and rely on seed stage investments to build and develop a service in order to acquire paying customers. LÄS MER

4. 3. Managing Profit and Growth

   Master-uppsats, Lunds universitet/Innovationsteknik

   Författare :Gustav Geier; [2021]
   Nyckelord :Software as a Service SaaS ; profit-maximization; revenue growth; trade-offs; SaaS metrics; technology; Technology and Engineering;

   Sammanfattning : Few business models are as hyped right now as the Software as a Service (SaaS) model. But how sustainable is it? In the last decade, SaaS has reshaped the software industry and has become a leading delivery model of B2B enterprise software. LÄS MER

5. 4. Customers & Innovation as Share Price Determinants of The Cloud's New Cornerstone

   C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Författare :Carl Oscar Milebratt; Oscar Holmbergh; [2021]
   Nyckelord :Software-as-a-Service; Subscription-based enterprises; Earnings per share; Research and development; Customer Acquisition Cost;

   Sammanfattning : This paper examines the effect of revenue, customer acquisition cost, research and development expenses, and earnings per share on the share price movements of SaaS companies listed on the New York Stock Exchange or Nasdaq. Additionally, the report explores if the metrics explanatory power varies between large SaaS companies (market capitalization > 10 billion USD) and mid- and small-cap companies (market capitalization < 10 billion USD). LÄS MER

7. 5. IT’S IN THE DATA : A multimethod study on how SaaS-businesses can utilize cohort analysis to improve marketing decision-making

   Master-uppsats, Linköpings universitet/Institutionen för ekonomisk och industriell utveckling

   Författare :Gustav Fridell; Saam Cedighi Chafjiri; [2020]
   Nyckelord :saas; software as a service; software-as-a-service; data; cohort; cohort analysis; cohort-analysis; marketing; decision-making; decision making; marketing decision-making; marketing decision making; data; subscription; pricing model; data-driven; data driven; analytics; metrics; multimethod; multimethodology; action reserach; growth; profitability; segment;

   Sammanfattning : Incorporating data and analytics within marketing decision-making is today crucial for a company’s success. This holds true especially for SaaS-businesses due to having a subscription-based pricing model dependent on good service retention for long- term viability and profitability. LÄS MER