Sökning: "Sabrina Dettmering"

Hittade 2 uppsatser innehållade orden Sabrina Dettmering.

  1. 1. Personal service request categories and their facilitation with self-service technologies

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Sabrina Dettmering; Frederik Mues; [2016]
    Nyckelord :Self-service technologies; personal customer service; self-service retailer; self-service industry; retail industry; IKEA; Business and Economics;

    Sammanfattning : The purpose of this research is to identify and categorize customer’s personal service requests and to determine the extent to which these categories can be facilitated with self-service technologies (SST). Hence, this study bridges the gap between customer service and self-service. LÄS MER

  3. 2. Am I a Barbie girl? Mattel’s fight for Barbie’s reputation

    L3-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Sabrina Dettmering; Irene Grimani; Antonia Reinauer; Julia Schönström; [2015]
    Nyckelord :Business and Economics;

    Sammanfattning : .... LÄS MER